"Most of us are where we are today because someone we respected believed in us and encouraged us."
"This has been amazing!
"Lots of useful information to use outside the restaurant industry!"
"There were so many great points."
"Great tips for all industries!"
Lauren Fernandez is the CEO and Founder of Full Course, a restaurant development and investment firm which incubates and accelerates emerging fast casual restaurant brands. Full Course guides restaurant owners through a process of optimization, strategic growth planning and development, and supports investment for rapid expansion. Learn more at FullCourse.com.
Ms. Fernandez also leads The Fernandez Company, a consulting firm working with government, investors and companies providing expert guidance in franchise programs, licensing opportunities and developing consumer product lines. She is a trusted brand consultant and legal advisor in the restaurant and hospitality industry, from start-ups to multinational companies. More at TheFernandezCompany.com.
As the co-founder and President of Origin Development Group, Ms. Fernandez has been both a multi-unit franchisee and investor, serving as a strategic growth partner for brands such as Chicken Salad Chick. Lauren previously served as the General Counsel for FOCUS Brands where she was instrumental in the rapid growth of the licensing and franchise programs.
Lauren holds an undergraduate degree from Stetson University, as well as a Juris Doctorate and MBA from Emory University. A Florida native, she has called Atlanta home for almost two decades